The Decision Lab
As founders and scientists turned creators, we are driven by our passion for bringing life-enhancing products to the right people.
CJ Evans
CJ is a psychology and marketing expert who excels as Brand Director, specializing in crafting impactful social media and content strategies. She is the mastermind behind developing viral campaigns, creating compelling content, and coordinating editing teams to ensure alignment with a brand's mission. Passionate about meaningful storytelling, CJ uses her deep understanding of human behavior to help brands build trust and authenticity while inspiring and enriching communities.
Miles Wentzien
Miles is a former professional basketball player turned financial advisor, entrepreneur, and human behavior enthusiast with a passion for understanding consciousness and its role in fulfillment. As the founder of CBA Partners and Self Agency, he aims to bridge the gap between consumers and suppliers by fostering authenticity and transparency. With a background in Business Finance and Management (Northern Iowa, 2019), his mission is to lead a movement toward self-awareness and internally created fulfillment while promoting sustainability and societal progress.
Meet the Team
Cody Isabel
Cody is an entrepreneur and researcher in mental health and human development, specializing in leveraging AI and neurotechnology to enhance treatment outcomes for complex PTSD. As the Founder and CEO of Mind Brain Body Lab and MyCompanion, he integrates biometric and behavioral data to improve mental health care. With a background in Cognitive Behavioral Neuroscience (BS, Simpson College) and IFS Psychotherapy (Level 1, IFS Institute), his mission is to bridge AI and human experience, making health and happiness accessible to all.
Chloe Deutscher
Chloe is a chemical engineer turned wellness entrepreneur passionate about merging science, consciousness, and mental health. Through her personal brand, @chloegoesinward, she empowers women to heal and reach their full potential using somatic practices, biohacking, and manifestation tools. With a background in Chemical Engineering (BSc, University of Calgary) and Biology (BSc, University of Guelph), Chloe has spent six years building and working in start-ups across neuroscience, psychedelics, and the supplement and wellness industries.